ORIGIN AND VALUES OF BGROUP

ღ LEAD A GOOD LIFE ღ

Realizing the gap in ensuring the quality and reliability of food in the Vietnamese market, causing difficulties for consumers, Mr. Tran Viet Hung (Founder of BGROUP) started a journey to find solutions in international markets. After experiencing, evaluating and assessing in developed countries in Asia, Europe and America, he identified organic product lines with prestigious international certifications (such as EU Organic, USDA organic) as the answer.

These products not only bring transparency in ingredients and origins with clear certification on the packaging, but also build strong trust for consumers and promote the trend of responsible consumption. Believing in the potential and urgent need for clean, organic food in Vietnam, with the support of a strategic partner in Germany with more than 40 years of experience in the EU organic industry, BGROUP was established in 2017.

With the mission of bringing organic, healthy and reliable products to Vietnamese consumers, BGROUP is committed to developing the market with a long-term vision and closely cooperating with reputable retail systems. “We are determined to pursue the goal of raising consumer standards, aiming for quality and sustainability, although in the short term we will face significant challenges in changing the current consumer culture,” Mr. Tran Viet Hung shared.